BRP APPOINTS NEW SKI-DOO MARKETING DIRECTOR

Those attending Hay Days will get a chance to meet Philippe Normand

Valcourt, QC, September 7, 2012 – BRP has appointed Philippe Normand as Ski-Doo Snowmobiles Marketing Director. In his role, Philippe is responsible for all marketing activities for the Ski-Doo snowmobile product line including advertising, retail programs, marketing material, public relations, product development and strategic planning.

In his 10 years at BRP, Philippe held several positions – most recently as Marketing Manager for Can-Am off-road. Philippe’s prior positions include Marketing Manager for the Can-Am roadster, Product Manager for BRP’s International Division and Business Analyst for the launch of the Can-Am roadster.

Before joining BRP, Philippe worked as a mechanical engineer with the Canadian Air Force, Pratt & Whitney, and Bombardier Aerospace. Philippe is a graduate of the Royal Military College of Canada with a degree in aerospace engineering and has an MBA from McGill University.

For more information on Ski-Doo snowmobiles visit www.ski-doo.com.

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